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On the iPhone, iPad, iPod touch and Mac can be in Apple's own Apps ads popping up here and there. Recently, this type of in-app advertising was made possible in the App Store, where developers can now place their offers visible to many more people. But advertising can also appear in other apps such as stocks or Apple News. Whether this should be personal or whether as little data as possible should contribute to the display of advertising, you can set that yourself. In this guide, I'll show you how to turn off personalized ads using iPhone and Mac settings.
Disable personalized advertising on iPhone, iPod touch and iPad
Opting out of personalized advertising works the same way on Apple smartphones, media players and tablets. In just a few steps, you can choose to make the ads in Apple's apps less personal to you. By the way, this does not change the amount of advertising, only the content. And this is how you proceed when you act on the iPhone, iPod touch or iPad:
- Opens the Settings on the corresponding device
- Choose the point in it Privacy from
- Now type in this submenu Apple advertising an
- Scroll to the Personalized Ads slider (green = enabled; gray = disabled)
- Slide the slider to the left so it's grayed out to disable the feature
Disable personalized ads on Mac
On the Apple computer, you can also agree to the advertisements tailored to you or object to them. The way to the corresponding option also leads you via the settings, which are called system settings under macOS. until macOS Monterey an intermediate step is necessary, which ab macOS is coming omitted. In order to switch off the personal advertising of apps and other things on the mac, proceed as follows:
- Open that Mac menu above the Apple logo
- Click in the drop-down menu System settings ...
- Now select the point there Privacy from
- (up to macOS 12 Monterey: Select the "Privacy" tab)
- Click on Apple advertising and then remove the tick (up to macOS 12 Monterey) or deactivate the slider (from macOS 13 Ventura) for "Personalized advertising"
More info: Apple Support
After graduating from high school, Johannes completed an apprenticeship as a business assistant specializing in foreign languages. But then he decided to research and write, which resulted in his independence. For several years he has been working for Sir Apfelot, among others. His articles include product introductions, news, manuals, video games, consoles, and more. He follows Apple keynotes live via stream.
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