Chapter in this post:
- 2 1. Data protection at a glance
- 3 General information
- 4 data collection on our website
- 5 Analysis Tools and Third Party Tools
- 6 Usage-based online advertising with third-party providers
- 7 2. General information and mandatory information
- 8 Note on the responsible body
- 9 revocation of your consent to data processing
- 10 right to data portability
- 11 SSL or TLS encryption
- 12 Information, blocking, deletion
- 13 Objection to advertising mails
- 14 3. Data collection on our website
- 15 Cookies
- 16 VGWort: Cookies and reports on access numbers
- 17 Data protection declaration for the use of the scalable central measurement method
- 18 server log files
- 19 Contact form
- 20 sovrn
- 21 Comment function on this website
- 22 4. Social Media
- 23 Share content via plugins (Facebook, Google +1, Twitter & Co.)
- 24 5. Analysis tools and advertising
- 25 Google Analytics
- 26 Google Analytics Remarketing
- 27 6. Newsletters
- 28 MailChimp
- 29 CleverReach
- 30 7. Online Marketing and Affiliate Programs
- 31 Amazon partner program
- 32 8. Push notifications
- 33 OneSignal
- 34 9. Plugins and tools
- 35 YouTube
- 36 Vimeo
- 37 Google Web Fonts
1. An overview of data protection
Data collection on our website
Who is responsible for the data collection on this website?
he data collected on this website are processed by the website operator. The operator's contact details can be found in the website's required legal notice.
How do we collect your data?
Some data are collected when you provide it to us. This could, for example, be data you enter on a contact form.
Other data are collected automatically by our IT systems when you visit the website. These data are primarily technical data such as the browser and operating system you are using or when you accessed the page. These data are collected automatically as soon as you enter our website.
What do we use your data for?
Part of the data is collected to ensure the proper functioning of the website. Other data can be used to analyze how visitors use the site.
What rights do you have regarding your data?
You always have the right to request information about your stored data, its origin, its recipients, and the purpose of its collection at no charge. You also have the right to request that it be corrected, blocked, or deleted. You can contact us at any time using the address given in the legal notice if you have further questions about the issue of privacy and data protection. You may also, of course, file a complaint with the competent regulatory authorities.
Analytics and third-party tools
You can object to this analysis. We will inform you below about how to exercise your options in this regard.
Usage-based online advertising with third-party providers
In order to be able to provide relevant advertising tailored to current interests, attempts are made to draw conclusions about current interests based on the website visit and surfing behavior.
With this type of service, this website can use user data for the communication of advertising in the form of banners and other marketing methods - possibly based on the interests of the user. For the purpose of re-targeting (retargeting, remarketing) website visitors and for the purpose of measuring success, cookies from third-party providers (so-called third-party cookies) are used and, if necessary, usage profiles are created under a pseudonym. These can be evaluated for advertising and monitoring. Direct conclusions about a person are not possible.
Advertising cookies are used, for example, for the following purposes:
- Saving your website visits to determine your interests
- Check to see if you clicked an ad
- Monitor the number of visitors who click on an ad
- Use third party services to display advertisements tailored to your needs, interests or preferences
- Determine which advertising and advertising material are efficient for us
- Show advertisements about products that you previously clicked or searched for
- Measure the number of advertisements shown so as not to show the same ads over and over again
- Show other interesting advertisements based on your use of our website
- Evaluate which advertisements you clicked on before buying products
- Number of orders placed on the basis of advertising and their monetary value
The consent management tool is provided by Traffective GmbH. Traffective participates in the IAB Europe Transparency & Consent Framework and works according to its specifications and guidelines. Traffective transmits approval signals via its management platform with the identification number 21.
- Some of the services listed in the consent management tool transmit data to the USA. If this is the case, the transmission takes place exclusively on the basis of your consent in accordance with Art. 49 Para. 1 lit. a GDPR. You give your consent by selecting the appropriate option in the consent management tool that is displayed when you visit our website.
- There is no adequacy decision by the EU for data transfers to the USA, and the provider does not process the data in accordance with standard data protection clauses approved by the EU Commission. This means that data transmitted to these providers is not protected according to the standard of the GDPR. The provider is subject to US law and may therefore be obliged to release data to secret services if the relevant legal requirements are met. Risks for those affected arise in particular from the more difficult enforcement, the lack of control when processing or forwarding the data and the above-mentioned access by government agencies. In addition, language barriers can hinder law enforcement.
2. General information and mandatory information
Notice concerning the party responsible for this website
The party responsible for processing data on this website is:
34596 Bad Zwesten
The responsible party is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (names, email addresses, etc.).
Revocation of your consent to the processing of your data
Many data processing operations are only possible with your express consent. You may revoke your consent at any time with future effect. An informal email making this request is sufficient. The data processed before we receive your request may still be legally processed.
Right to data portability
You have the right to have data which we process based on your consent or in fulfillment of a contract automatically delivered to yourself or to a third party in a standard, machine-readable format. If you require the direct transfer of data to another responsible party, this will only be done to the extent technically feasible.
SSL or TLS encryption
This site uses SSL or TLS encryption for security reasons and for the protection of the transmission of confidential content, such as the inquiries you send to us as the site operator. You can recognize an encrypted connection in your browser's address line when it changes from "http://" to "https://" and the lock icon is displayed in your browser's address bar.
If SSL or TLS encryption is activated, the data you transfer to us cannot be read by third parties.
Information, blocking, deletion
As permitted by law, you have the right to be provided at any time with information free of charge about any of your personal data that is stored as well as its origin, the recipient and the purpose for which it has been processed. You also have the right to have this data corrected, blocked or deleted. You can contact us at any time using the address given in our legal notice if you have further questions on the topic of personal data.
Opposition to promotional emails
We hereby expressly prohibit the use of contact data published in the context of website legal notice requirements with regard to sending promotional and informational materials not expressly requested. The website operator reserves the right to take specific legal action if unsolicited advertising material, such as email spam, is received.
3. Data collection on our website
Most of the cookies we use are so-called "session cookies." They are automatically deleted after your visit. Other cookies remain in your device's memory until you delete them. These cookies make it possible to recognize your browser when you next visit the site.
We use "session cookies" from VG Wort, Munich, to measure access to texts in order to record the copy probability. Session cookies are small information units that a provider stores in the memory of the visitor's computer. In a session cookie a randomly generated unique identification number is stored, a so-called session ID. In addition, a cookie contains information about its origin and the retention period. Session cookies can not save other data. These measurements are carried out by INFOnline GmbH according to the Scalable Central Measurement Method (SZM). They help to determine the copying probability of individual texts for the remuneration of legal claims of authors and publishers. We do not collect personal information about cookies.
A use of our offers is also possible without cookies. Most browsers are set to automatically accept cookies. However, you can disable the storage of cookies or set your browser to notify you when cookies are sent.
Our website and our mobile website use the "Scalable Central Measurement Method" (SZM) of INFOnline GmbH (https://www.infonline.de) for the determination of statistical parameters for determining the copy probability of texts.
Anonymous measurements are taken. Alternatively, traffic metering uses a session cookie or a signature created from various automatically transmitted information from your browser to recognize computer systems. IP addresses are only processed in anonymous form.
The procedure was developed in compliance with data protection. The only goal of the procedure is to determine the copying probability of individual texts.
At no time individual users are identified. Your identity always remains protected. You will not receive advertising through the system.
Server log files
The website provider automatically collects and stores information that your browser automatically transmits to us in "server log files". These are:
- Browser type and browser version
- - Operating system used
- - Referrer URL
- - Host name of the accessing computer
- - Time of the server request
- IP address
These data will not be combined with data from other sources.
The basis for data processing is Art. 6 (1) (b) DSGVO, which allows the processing of data to fulfill a contract or for measures preliminary to a contract.
Should you send us questions via the contact form, we will collect the data entered on the form, including the contact details you provide, to answer your question and any follow-up questions. We do not share this information without your permission.
We will, therefore, process any data you enter onto the contact form only with your consent per Art. 6 (1)(a) DSGVO. You may revoke your consent at any time. An informal email making this request is sufficient. The data processed before we receive your request may still be legally processed.
We will retain the data you provide on the contact form until you request its deletion, revoke your consent for its storage, or the purpose for its storage no longer pertains (e.g. after fulfilling your request). Any mandatory statutory provisions, especially those regarding mandatory data retention periods, remain unaffected by this provision.
Sovrn uses technology to present advertisements that are relevant to you. Sovrn is operated by Sovrn Holdings, Inc., based at Boulder - 5541 Central Avenue, Boulder, CO 80301. If you do not want Sovrn to continue collecting anonymized data, please click on the opt-out link below. This opt-out cookie deletes the information previously saved and prevents further collection of information.
Comments on this website
The comments on this page include not only your comment, but also the date of comment creation, your e-mail address, and, if you do not post anonymously, the username you chose.
Storage of the IP address
Our comment function saves the IP addresses of the users who write comments. Since we do not examine comments on our side before the release, we need these data to be able to proceed against the author in case of legal violations such as insults or propaganda.
Subscribe to comments
As a user of the page you can subscribe to comments after registering. You will receive a confirmation email to verify that you are the owner of the given email address. You can unsubscribe from this function at any time via a link in the info mails. The data entered in the course of subscribing to comments will be deleted in this case; however, if you have submitted this data to us for other purposes and elsewhere (eg, newsletter order), they will remain with us.
Storage duration of the comments
The comments and the associated data (eg IP address) are stored and remain on our website until the commented content has been completely deleted or the comments have to be deleted for legal reasons (eg offensive comments).
The comments are stored on the basis of your consent (Art. 6 para. 1 lit. a DSGVO). You can revoke your consent at any time. An informal message by e-mail to us is sufficient. The legality of the already completed data processing operations remains unaffected by the revocation.
4. Social media
Share content via plugins (Facebook, Google + 1, Twitter & Co.)
The content on our pages can be shared in privacy-friendly social networks such as Facebook, Twitter or Google+. This site uses it for this Shariff wrapper tool, This tool does not establish direct contact between the networks and users until the user actively clicks on one of these buttons.
This tool does not automatically transfer user data to the operators of these platforms. If the user is logged in to one of the social networks, an information window appears when using the social buttons of Facebook, Google + 1, Twitter & Co. in which the user can confirm the text before sending it.
Our users can share the content of this page in a privacy-compliant way on social networks, without creating complete surf profiles by the network operators.
5. Analytics and advertising
This website uses Google Analytics, a web analytics service. It is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Google Analytics uses so-called "cookies". These are text files that are stored on your computer and that allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.
Google Analytics cookies are stored based on Art. 6 (1) (f) DSGVO. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and its advertising.
We have activated the IP anonymization feature on this website. Your IP address will be shortened by Google within the European Union or other parties to the Agreement on the European Economic Area prior to transmission to the United States. Only in exceptional cases is the full IP address sent to a Google server in the US and shortened there. Google will use this information on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity, and to provide other services regarding website activity and Internet usage for the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with any other data held by Google.
You can prevent these cookies being stored by selecting the appropriate settings in your browser. However, we wish to point out that doing so may mean you will not be able to enjoy the full functionality of this website. You can also prevent the data generated by cookies about your use of the website (incl. your IP address) from being passed to Google, and the processing of these data by Google, by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
Objection to data collection
You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set to prevent your data from being collected on future visits to this site: disable Google Analytics.
Outsourced data processing
We have entered into an agreement with Google for the outsourcing of our data processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.
Demographic data collection by Google Analytics
This website uses Google Analytics' demographic features. This allows reports to be generated containing statements about the age, gender, and interests of site visitors. This data comes from interest-based advertising from Google and third-party visitor data. This collected data cannot be attributed to any specific individual person. You can disable this feature at any time by adjusting the ads settings in your Google account or you can forbid the collection of your data by Google Analytics as described in the section "Refusal of data collection".
Google Analytics Remarketing
Our websites use the features of Google Analytics Remarketing combined with the cross-device capabilities of Google AdWords and DoubleClick. This service is provided by Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.
his feature makes it possible to link target audiences for promotional marketing created with Google Analytics Remarketing to the cross-device capabilities of Google AdWords and Google DoubleClick. This allows advertising to be displayed based on your personal interests, identified based on your previous usage and surfing behavior on one device (e.g. your mobile phone), on other devices (such as a tablet or computer).
Once you have given your consent, Google will associate your web and app browsing history with your Google Account for this purpose. That way, any device that signs in to your Google Account can use the same personalized promotional messaging.
To support this feature, Google Analytics collects Google-authenticated IDs of users that are temporarily linked to our Google Analytics data to define and create audiences for cross-device ad promotion.
You can permanently opt out of cross-device remarketing/targeting by turning off personalized advertising in your Google Account; follow this link: https://www.google.com/settings/ads/onweb/.
The aggregation of the data collected in your Google Account data is based solely on your consent, which you may give or withdraw from Google per Art. 6 (1) (a) DSGVO. For data collection operations not merged into your Google Account (for example, because you do not have a Google Account or have objected to the merge), the collection of data is based on Art. 6 (1) (f) DSGVO. The website operator has a legitimate interest in analyzing anonymous user behavior for promotional purposes.
This website uses the services of MailChimp for sending newsletters. Provider is Rocket Science Group LLC, 675 Ponce De Leon Ave NE, 5000 Suite, Atlanta, GA 30308, USA.
MailChimp is a service with which, among other things, the dispatch of newsletters can be organized and analyzed. If you enter data for the purpose of newsletter subscription (eg e-mail address), these are stored on the servers of MailChimp in the USA.
MailChimp is certified under the EU-US Privacy Shield. The Privacy Shield is an agreement between the European Union (EU) and the US to ensure compliance with European privacy standards in the United States.
With the help of MailChimp we can analyze our newsletter campaigns. When you open an e-mail sent by MailChimp, a file included in the e-mail (called web beacon) connects to MailChimp's servers in the United States. This way you can determine if a newsletter message has been opened and which links have been clicked on. In addition, technical information is collected (eg time of retrieval, IP address, browser type and operating system). This information can not be assigned to the respective newsletter recipient. They are used exclusively for the statistical analysis of newsletter campaigns. The results of these analyzes can be used to better tailor future newsletters to the interests of the recipient.
If you do not want analysis by MailChimp, unsubscribe from the newsletter. For this purpose, we provide a link in every newsletter message. Furthermore, you can unsubscribe from the newsletter directly on the website.
Data processing is based on Art. 6 (1) (a) DSGVO. You may revoke your consent at any time by unsubscribing to the newsletter. The data processed before we receive your request may still be legally processed.
The data deposited with us for the purpose of obtaining the newsletter will be stored by us from the newsletter until it has been removed from the newsletter and, after unsubscribing from the newsletter, deleted both from our servers and from the servers of MailChimp. Data stored for other purposes with us (eg e-mail addresses for the members area) remain unaffected.
Completion of a data processing agreement
We have a so-called "Data Processing Agreement" with MailChimp, in which we commit MailChimp to protect the data of our customers and not to pass them on to third parties. This contract can be viewed at the following link: https://mailchimp.com/legal/data-processing-addendum/
7. Online marketing and affiliate programs
Amazon affiliate program
The storage of "Amazon Cookies" is based on Art. 6 lit. f DSGVO. The website operator has a legitimate interest in this, since only through the cookies, the amount of its affiliate remuneration can be determined.
8. Push notifications
We use the service of OneSignal, 2194 Esperanca Avenue, Santa Clara, CA 95054 (hereinafter “OneSignal”) to send you push notifications, if you have allowed them to be received. If you have activated push notifications, OneSignal receives information about the installed app and its use when you call up the app. You can find out which information is up-to-date from OneSignal's data protection information: OneSignal's data protection guidelines can be found here: https://onesignal.com/privacy_policy. On April 13.04.2018, XNUMX, the storage of the IP address of users in the EU was switched off with an update from OneSignal.
9. Plugins and tools
Our website uses plugins from YouTube, which is operated by Google. The operator of the pages is YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.
If you visit one of our pages featuring a YouTube plugin, a connection to the YouTube servers is established. Here the YouTube server is informed about which of our pages you have visited.
If you're logged in to your YouTube account, YouTube allows you to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.
YouTube is used to help make our website appealing. This constitutes a justified interest pursuant to Art. 6 (1) (f) DSGVO.
Further information about handling user data, can be found in the data protection declaration of YouTube under https://www.google.de/intl/de/policies/privacy.
Our website uses plugins from the video portal Vimeo. Provider is Vimeo Inc., 555 West 18th Street, NY, New York 10011, USA.
If you visit any of our sites equipped with a Vimeo plugin, you will be connected to Vimeo's servers. This tells the Vimeo server which of our pages you have visited. In addition, Vimeo obtains your IP address. This also applies if you are not logged in to Vimeo or do not have an account with Vimeo. The information collected by Vimeo is transmitted to the Vimeo server in the United States.
If you are logged in to your Vimeo account, you allow Vimeo to associate your surfing behavior directly with your personal profile. You can prevent this by logging out of your Vimeo account.
Google Web Fonts
For uniform representation of fonts, this page uses web fonts provided by Google. When you open a page, your browser loads the required web fonts into your browser cache to display texts and fonts correctly.
For this purpose your browser has to establish a direct connection to Google servers. Google thus becomes aware that our web page was accessed via your IP address. The use of Google Web fonts is done in the interest of a uniform and attractive presentation of our website. This constitutes a justified interest pursuant to Art. 6 (1) (f) DSGVO.
If your browser does not support web fonts, a standard font is used by your computer.